In the EU’s General Data Protection Regulation (GDPR), personal data is defined as any information relating to an identified or identifiable natural person. An identifiable person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that person.
We collect information about your computer and about your use of this website, including your geographical location, browser type, referral source, length of visit and number of page views, through use of a cookie. A cookie consists of information sent by a web server to a web browser, and stored by the browser. The information is then sent back to the server each time the browser requests a page from the server. Session cookies will be deleted from your computer when you close your browser.
We use Google Analytics to analyse the use of our website. We will never use this statistical tool (or allow any third party) to track or to collect any personally identifiable information. Google will not associate your IP address with any other data held by Google. Neither we, nor Google will link or seek to link an IP address with the identity of a computer user. We will not associate any data gathered from this site with any personally identifiable information from any source.
The purpose of holding the data is to allow us to fulfil our commitments to provide the agreed products or services to you. We will only hold the minimum data required to perform those services. Billing information is used and held in order to perform billing and account management. We will not share the data with any third party without your express consent or request. We do not sell or pass on your data for the purposes of marketing. The data is held in a secure manner within the EEA using encryption and password protection. Data is stored securely and kept for a maximum time of 15 years. We will delete all information after this time, except where legally obliged to retain it for a set number of years, such as accounting information.
Should you wish to stop us collecting data about you, most browsers allow you to reject all cookies, whilst some browsers allow you to reject just third party cookies. For example, in Internet Explorer you can refuse all cookies by clicking Tools, Internet Options, Privacy and selecting Block all cookies using the sliding selector. Blocking all cookies will however have a negative impact on the usability of many websites. Cookies on this website are completely safe and are required for the full functionality of our shopping basket. As a general rule, it is safe to enable cookies.
Handling of Data
Penrose Products are responsible for and Data Controller of personal information that it receives about you, which might include contact information (postal address, email, telephone), billing history such as invoices and statements, order details and any personal information you have passed through to us. Anonymous IP address and pages visited information is also collected from visitors to the website. We may need to pass your details onto third parties who are either contracted to, or part of our group of companies. Any third parties who we do pass your details onto are obliged to store your details securely and only process them if responding to you on our behalf.
We will not provide your personal information to any third parties for the purpose of direct marketing. You may instruct us to provide you with any personal information we hold about you. You may instruct us not to process your personal data for marketing purposes by email at any time. In practice, you will usually either expressly agree in advance to our use of your personal data for marketing purposes, or we will provide you with an opportunity to opt-out at any time.